At Bright House, we promote the dignity and self-worth of all of our residents, and strive to give them excellent quality of life, as defined by the residents, individually and as a group. To that end, we encourage resident group decision-making through the House Councils, access to all areas of their homes here at Bright House, and self-determination in activities, socialization, and food preferences. Bright House is not just a caregiving facility—it is their home, and their community.With your mission statement, you should be sure to cover what the goals of your business are for three primary components: customers, employees, and owners. Be clear and specific, and you’ll highlight the core of what makes your venture unique and worthwhile.To test the value of a draft of your mission statement, take a step back and ask yourself whether or not the same words could apply to any other business; and whether anybody could identify your business from hearing your mission statement.The best example of a mission statement will define a company and its purpose in 30 seconds or less. This is an eloquent, concise paragraph that should be full of meaning and impact. Choose your words wisely—beware of buzz words, empty phrases, or mission statements that are so general they could apply to many different companies. It’s a challenge, but you want to capture what your company stands for in a brief and memorable way.Sometimes it helps to look at samples of other companies mission statements to get a better idea of how to write your own mission statement. Gathered below are several mission statement examples from different business plans found inour sample business plan library.